BufferApp - Time released social updates

One of the problems with sharing links and “stuff” via social networks is that it all gets clumped together. If I sit down to go through my RSS reader, I may end up with 3 or 4 links I want to share. By sharing them all now, I not only spam my friends, I also reduce the chances of them even seeing the good stuff I am sharing if they happen to come on later.

I have recently discovered (and fallen in love with) a great FREE service called Buffer. Buffer lets you backlog a list of status updates, images or links for sharing on Facebook, Twitter or LinkedIn. Each of your social media connections has its own schedule (that you can program) and the system will simple publish whatever is in the queue on the next appointed time. Genius.

Buffer also offers Bitly integration for shortening URLs and tracking analytics. The interface is slick, there is a fantastic Chrome plugin available, and its just really, really easy to use. I’ve been testing it for some time and its great. In addition to “buffering” your shares, the tools also allow you to “Post now”… which is a really handy way to just push your content out to multiple streams at once.

Get a bonus space when you sign up

BufferApp is a modern service with a really clean and useful API. But, the really nifty thing is that you don’t even have to do any coding to make use of it! The service gives each user a unique email address that adds things to your buffer when you email it. While this can be very handy as a tool for heavy email users, it does offer a really simple integration strategy

For example, on this site I have integrated Buffer into my site without any coding:

  1. I added a boolean field to my content types called “Add this to Buffer”
  2. I added a rule for “After saving new content”
  3. IF the content was published AND the boolean field was True…
  4. THEN send an email (to my unique buffer address) with the title as the subject and the page link as the body
Boom - instant integration.

I could get fancy and write this as a module, or put in another field to let me set the status (instead of just the title), or integrate with nodequeue scheduler or something to add another layer of scheduling goodness… but this is simple, clean and functional.

I highly recommend you check out Buffer. You get 10 buffer slots for free (premium upgrades available), but if you use my referral link then we BOTH get an extra slot.